Privacy Policy

This privacy policy applies to GenericFilter.com.

Privacy is a matter of trust, and your trust is important to us. We respect your personality and privacy. We also want to ensure the protection and legal processing of your personal data.

It is important to us that you consent to the processing of your personal data. With this privacy policy, we fully inform you about our data processing methods. You decide whether you wish your personal data to be processed.

When we refer to the processing of your personal data in this privacy policy, we mean any handling of your personal data. This includes, for example, storage, management, use, transfer, and deletion.

We collect personal data to provide better services to our customers. We are convinced that aligning our activities with the wishes and needs of our customers should make everyday life easier.

Better services can include, in particular:

• Aligning the product range with customer needs
• Personalizing customer communication so that you find offers that match your wishes and receive less advertising overall
• Simplifying processes, such as purchases or bookings, so you can reach your goal faster

Credit check for purchase on account

If we provide advance payment, for example, for a purchase on account, we may obtain a credit report from Intrum AG to protect our legitimate interests. Intrum AG is a global leading provider of solutions for credit risk management, fraud prevention, and address management.

For this purpose, we transmit the personal data required for a credit check to Intrum and use the information received about the statistical probability of payment default for a balanced decision on the establishment, execution, or termination of the contractual relationship.

Disclosure of data for the fulfillment and processing of your order

For the fulfillment of the contract, we pass on your data to the shipping company commissioned with the delivery, insofar as this is necessary for the delivery of ordered goods.

Depending on which payment service provider you select in the order process, we transmit the payment data collected for this purpose to the credit institution commissioned with the payment and, if applicable, to payment service providers commissioned by us or to the selected payment service. In some cases, the selected payment service providers also collect this data themselves if you create an account there. In this case, you must log in with your access data to the respective payment service provider during the order process. The privacy policy of the respective payment service provider applies in this respect.

What data is collected?

When you visit this website, you may provide us with two types of information: personal information that we use to process orders or information requests, and website information on an anonymous basis, such as duration and frequency of visits, language and country preferences, or browser type.

We use Google Analytics to create anonymized website statistics.

Like most websites, we also use a standard technology, so-called cookies, as well as server log data, to gather information about anonymous visitor behavior on our websites. Data collected via the server may include, in particular, the date and time of visits, visited web pages, time spent on our web pages, as well as access sources and bounce rates.

Trusted Shops Buyer Protection, Seal of Approval, and Reviews

The Trusted Shops Trustbadge is integrated into this website to display our Trusted Shops seal of approval and any collected reviews, as well as to offer Trusted Shops products to buyers after an order.

This serves to protect our legitimate interests, which are predominantly legitimate in the context of a balancing of interests, in optimal marketing of our offer in accordance with Art. 6 para. 1 S. 1 lit. f GDPR. The Trustbadge and the services advertised with it are an offer of Trusted Shops GmbH, Subbelrather Str. 15C, 50823 Cologne.

When the Trustbadge is called up, the web server automatically stores a so-called server log file, which contains, for example, your IP address, the date and time of the call, the amount of data transferred, and the requesting provider, and documents the call. These access data are not evaluated and are automatically overwritten at the latest seven days after the end of your page visit.

Further personal data is only transferred to Trusted Shops if you have given your consent, decide to use Trusted Shops products after completing an order, or have already registered for use. In this case, the contractual agreement between you and Trusted Shops applies.

What are cookies?

A cookie is a very small text document that carries a unique but anonymous identification. Cookies are now a prerequisite for the correct functioning of many websites and online shops. A cookie cannot transmit other data from your hard drive and cannot transmit viruses.

Web analysis with Google (Universal) Analytics

This website uses Google (Universal) Analytics, a web analytics service provided by Google Inc. Google (Universal) Analytics uses methods that enable an analysis of your use of the website, such as cookies, i.e., text files that are stored on your computer.

The information generated about your use of this website is usually transmitted to a Google server in the USA and stored there. By activating IP anonymization on this website, the IP address is shortened before transmission within the member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there.

The anonymized IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. You can prevent Google from collecting the data generated by the cookie and related to your use of the website, including your IP address, and from processing this data by Google by downloading and installing the appropriate browser plug-in to deactivate Google Analytics.

Web analysis with Optimizely

This website also uses Optimizely, a web analytics service of Optimizely Inc. Data is collected and stored from which usage profiles are created using pseudonyms. These usage profiles serve to analyze visitor behavior and are evaluated to improve the needs-based design of our offer and our website.

Cookies may be used for this purpose. The pseudonymized usage profiles are not merged with personal data about the bearer of the pseudonym without separate express consent. You can object to the collection and storage of data for the purpose of web analysis at any time with effect for the future by following the corresponding instructions from Optimizely.

Your Rights

According to the Federal Data Protection Act (DSG), you have a right to free information about your stored data as well as a right to rectification.

In addition, you can request that your data be deleted if it is no longer required for contract processing. You can also request the blocking of your data.

Requests for information, as well as requests for blocking or deletion, can also be sent electronically to the responsible office.

Contact

For questions about the collection and processing of your personal data, as well as for information and correction requests, please contact:

GenericFilter.com

ecofort AG
Tel. 032 322 31 11
info@genericfilter.com